PROGRESS WRESTLING

Creative Direction · Video Production · Campaign Planning · Brand Identity · Team Leadership

HEAD OF CREATIVE

At PROGRESS, I lead the creative direction for one of the most respected independent wrestling brands in the world. My job is to make sure everything we put out — from match graphics to promo videos, trailers, and on-the-night visuals — feels bold, consistent, and emotionally charged.

That means working closely with talent, editors, commentators, designers, and broadcast partners to keep the look and feel of PROGRESS sharp across every platform. I oversee our visual identity, creative campaigns, and content strategy across live shows, social, YouTube, and beyond.

It’s a job that requires instinct, leadership, and a lot of trust in the people around me. I’m here to shape the big picture, guide the tone, and make sure our stories land — whether someone’s watching from the front row or from the other side of the world.

What I Do

  • Visual storytelling across shows, trailers, and brand content

  • Team leadership across editors, designers, and social contributors

  • Match graphic design and digital rollout

  • Promo video scripting and post-match interview production

  • Maintaining a strong, recognisable visual identity

  • Coordinating cross-platform campaigns for live events

Creative Philosophy

“For me, wrestling isn’t just action — it’s storytelling, character, rhythm, emotion. My role at PROGRESS is to take that energy and make sure it carries visually. I’m not just building graphics, I’m building continuity, tone, tension, and payoff — all through visuals that connect with fans on a gut level.”

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NORTH Wrestling